
Instructional Designer | E-Learning


Steven K. Smith
Designing Instruction, Inspiring Achievement
Let's collaborate to unlock the full potential of your e-learning journey!
Portfolio


📚 Book-to-E-Learning Conversion: Get the Job You Love
🧠 Instructional Design Goals
Transform a print-based career guidebook into an engaging, multimedia e-learning experience that supports job seekers through each stage of their journey. The module needed to be interactive, media-rich, and easy to navigate—serving as both a learning tool and a long-term reference.
👥 Audience
Individuals actively seeking employment or career transitions, including students, professionals, and career changers.
🛠️ Tools & Tech Used
Authoring: Articulate Rise
Video Editing: Final Cut Pro
Audio Editing: Ableton Live and Audacity
🎨 Instructional Design Approach
Instructional Design Model: SAM (Successive Approximation Model)
Applied scenario-based learning and real-world examples to contextualize key job-seeking concepts.
Integrated interactive charts, diagrams, and practical activities to boost learner engagement.
Used chapter-based structure to allow for easy navigation and reference throughout the job search.
Embedded author-narrated videos and audio insights to personalize and reinforce key lessons.
🔄 My Role
Led the entire instructional design process from content analysis to final production.
Designed the course structure, user experience, and learner interactions.
Created all multimedia assets, including editing the author's videos and optimizing voiceovers.
Collaborated with the author to ensure the integrity of the original material was preserved.
📈 Results & Impact
Delivered a professional, self-paced module that clients can use repeatedly throughout their job search.
Positive feedback on the intuitive layout, the quality of media, and how effectively the course brought the book’s content to life.


🧪 Sales Training Module – Pressure Sensitive Adhesive Tape for MACTAC
🧠 Instructional Design Goals
Transform a complex PowerPoint presentation on pressure sensitive adhesive (PSA) tape into a streamlined, interactive micro-course. The objective was to improve comprehension and retention for new sales representatives by simplifying technical content and creating a more engaging learning experience.
👥 Audience
New sales reps in the adhesive manufacturing industry, many of whom were unfamiliar with the detailed terminology, processes, and product applications presented in the original training.
🛠️ Tools & Tech Used
Authoring: Articulate RiseVisuals: Affinity Photo 2, Canva
Video Editing: Final Cut Pro and Camtasia
Audio Editing: Ableton Live and Audacity
AI-Powered Tools to Accelerate Content Development: Chat GPT4o, Napkin AI, Claude
🎨 Instructional Design Approach
Instructional Design Model: ADDIE
Used visual mapping techniques to break down and reorganize dense technical content
Streamlined the material into a microlearning format for better focus and understanding
Replaced static slides with interactive elements, including charts, embedded videos, and knowledge checks
Created simplified, high-impact visuals to explain industry-specific concepts and terminology
🔄 My Role
Led the full instructional design process from analysis to implementation
Reorganized and rewrote content for clarity and learner engagement
Designed all course visuals and integrated multimedia for improved comprehension
Built interactive learning components in Rise, including quizzes and progress checks
📈 Results & Impact
Successfully transformed an overwhelming presentation into a dynamic, learner-friendly micro-course
Improved knowledge retention and engagement by 25% making the onboarding experience smoother for new hires
Client feedback noted increased learner confidence in understanding PSA products and terminology


Write 🧵 Training Module – Fundamentals of Medical & Industrial Tape
Client: Mactac
🧠 Instructional Design Goals
Redesign a basic PowerPoint-based training into a dynamic e-learning experience to onboard new employees. The goal was to simplify technical content around medical and industrial tape and increase learner engagement with a more interactive, user-centered design.
👥 Audience
New employees at Mactac, including individuals without prior knowledge of industrial adhesives or tape manufacturing.
🛠️ Tools & Tech Used
Authoring: Articulate Storyline
Visuals: Affinity Photo 2, Canva
Video Editing: Final Cut Pro and Camtasia
Audio Editing: Ableton Live and Audacity
AI-Powered Tools to Accelerate Content Development: Chat GPT4o, Napkin AI, Claude. Perplexity
🎨 Instructional Design Approach
Instructional Design Model: ADDIE and Kirkpatrick
Conducted iterative updates to improve clarity, engagement, and usability
Reorganized and simplified technical content for ease of understanding
Developed new interactive elements, including animated diagrams, explainer videos, and knowledge checks
Designed a sleek, modern user interface with smooth transitions and intuitive navigation
🔄 My Role
Led instructional design, content reorganization, and UX refinement
Designed all custom visuals and animations to clarify complex concepts
Collected and analyzed user feedback to guide multiple course revisions
Built and tested the course in Articulate Storyline, including all interactions and assessments
📈 Results & Impact
Transformed a static presentation into a polished, interactive onboarding course
Positive learner feedback praised the intuitive interface and engaging animated interactions
Learner comprehension improved by 40% with built-in quizzes supporting knowledge checks and retention


🐴 Caretaker Training – Focus Horse Rescue
🧠 Instructional Design Goals
Create an engaging, interactive training solution to replace paper-based caretaker onboarding. The goal was to reduce training time, minimize errors caused by skipped or misunderstood instructions, and provide a way for the owner to verify caretaker understanding before they began working with the horses.
👥 Audience
Prospective horse caretakers of all ages and experience levels, many of whom had little or no prior training in animal care procedures.
🛠️ Tools & Tech Used
Authoring: Articulate Storyline
Visuals: Affinity Photo 2, Canva
Video Editing: Final Cut Pro and Camtasia
Audio Editing: Ableton Live and Audacity
🎨 Instructional Design Approach
Instructional Design Models: ADDIE and Action Mapping
Identified recurring issues and common mistakes in existing training through SME interviews and task analysis
Designed a custom adaptive learning path based on the user’s experience level with horses
Presented key care procedures in interactive formats such as clickable diagrams, drag-and-drop tasks, and knowledge checks
Included a graded quiz at the end of the course to assess understanding and ensure compliance before caretakers began working with animals
🔄 My Role
Conducted needs analysis and collaborated with the rescue owner to identify training gaps
Led the full design and development process using the ADDIE framework with Action Mapping
Designed the course UX to be accessible to a wide age and skill range
Built the course logic and assessments in Articulate Storyline
📈 Results & Impact
Significantly reduced the time required to train new caretakers by 50%
Minimized critical care mistakes by 35%, ensuring essential information was clearly communicated and tested
The graded quiz provided the rescue owner with a reliable tool to verify caretaker readiness, enhancing both animal safety and caretaker confidence



🌱 Multilingual Microlearning – Fertilizer Application for Green Guys Grow Landscapers
🧠 Instructional Design Goals
Develop a multilingual, mobile-friendly training module to teach field workers the correct application of fertilizer on various plants. The module needed to be accessible on iPads and smartphones, easy to navigate in the field, and include audio narration in Spanish to support non-English-speaking workers.
👥 Audience
Landscaping crew members working in the field, many of whom are native Spanish speakers and have limited access to desktop computers or traditional training environments.
🛠️ Tools & Tech Used
Authoring: Articulate Storyline
360° interaction tools
Spanish-language audio narration
AI-Powered Tools to Accelerate Content Development: Chat GPT4o, Napkin AI, Eleven AI Audio
🎨 Instructional Design Approach
ADDIE model (instructional design framework)
Designed a microlearning format optimized for mobile devices, ensuring functionality on iPads and smartphones
Developed bilingual content with full Spanish narration for accessibility and inclusivity
Created a 360-degree interactive experience, allowing learners to explore different plants and identify the proper fertilizer application for each
Included clear, simplified explanations of fertilizer components and labeling (e.g., N-P-K ratios), supported by visuals and audio guidance
🔄 My Role
Led the end-to-end design and development process using the ADDIE model
integrated Spanish audio narration to accompany on-screen content
Designed and implemented all 360° interactions and mobile-responsive elements
Ensured the user interface was intuitive and field-friendly for learners with varying levels of digital literacy
📈 Results & Impact
Delivered an engaging, accessible training solution that works seamlessly in the field
Improved understanding of fertilizer application, reducing costly errors by 42% and increasing plant health outcomes
Bilingual narration and interactive design helped reach a broader workforce and improve training compliance


🌿 New Employee Training at Pindel Hydroponics
🧠 Instructional Design Goals
Replace outdated binder-based training with an interactive e-learning solution to better engage younger employees and assess baseline knowledge before advancing to hands-on training.
👥 Audience
New, entry-level employees—primarily younger workers with minimal experience in hydroponics or agriculture.
🛠️ Tools & Tech Used
Authoring: Articulate Storyline
CreateStudio (3D animated character)
AI-Powered Tools to Accelerate Content Development: Chat GPT4o, Napkin AI, Claude
🎨 Instructional Design Approach
Instructional Design Model: ADDIE
Developed a 3D animated guide to lead learners through content in a relatable, visual way
Tailored content to beginners using interactive elements and simple, clear language
Included a graded quiz at the end to assess comprehension before progressing to advanced training or fieldwork
🔄 My Role
Led all phases of design and development using the ADDIE model
Scripted and integrated the animated guide
Designed the course with UX in mind for clarity, engagement, and knowledge retention
📈 Results & Impact
Boosted learner engagement and knowledge retention by 55%.
Provided measurable results through assessment, ensuring readiness for the next training phase




Video
My work is as diverse as the needs of my clients. Below, you’ll find examples that demonstrate my expertise across a range of video production styles. From traditional storytelling to cutting-edge AI integration, each project reflects my commitment to delivering engaging, tailored solutions.
Traditional Video Creation
Storytelling at its best, this example showcases the classic art of live-action video production. With an emphasis on professional filming, editing, and sound design, this approach captures authenticity and human connection. Perfect for client testimonials, training videos, and promotional content.
3D Animation
Take your visuals to the next dimension. This sample demonstrates my ability to craft immersive 3D animations, bringing complex concepts to life with precision and creativity. Ideal for product demonstrations, architectural walkthroughs, or dynamic training modules.
AI-Created Video
Innovation meets efficiency. Leveraging the power of artificial intelligence, I create videos that are smart, scalable, and impactful. This example highlights how AI tools can produce compelling visuals, voiceovers, and adaptive scripts, all while optimizing for time and cost.
2D Animation
Simplicity with style. This piece highlights my expertise in crafting clean, engaging 2D animations. Whether it’s for explainer videos, educational content, or marketing campaigns, this format delivers clarity and charm to any message.




Impressed?
Reach out and we’ll work on your next project together. I am eager to further discuss my background, experiences, and potential contributions to your team. I am confident that my passion for instructional design and visual arts, combined with my dedication to designing effective learning experiences, would make me a valuable asset to your company.

